/Total QBR

Total QBR is the new ESPN quarterback rating. This was a big project for me, and a huge success. I researched and designed many preliminary ideas for this alongside the help of my art director. I wanted this to be intimidating, dark & tough, also I felt the line that slashes through the Q is pretty unique and bold and wanted that to have some sort of impact with the designs. I storyboarded the animations and worked closely with the animator as he worked. I also designed all of the full screens which appear in the package. I wanted these also to be unique and nothing like the full screens which already appear on the network.